The management of supply chains is becoming increasingly complex, and demand keeps growing exponentially across a wide range of stakeholders, all over the world. The time has come to ensure traceability for both consumers and businesses alike. But how?
We provide a sustainable solution for all parties. And for that, we rely on the principles of compliance, truthfulness, and adaptability.
Here are a few reasons why we’ve reached a crossroads when it comes to traceability:
Regulations are becoming ever more challenging.
Consumers show deep interest in where their products come from.
Product Safety is unavoidable. Traceability helps verify it.
CSR is no longer just a nice-to-have. It’s a must.
It’s all about transparency and reliability. Traceability builds trust.
If product traceability is so important, how come we’re just getting started with it? Achieving full traceability is a demanding undertaking. Not only is it a lot of hard work, but it also requires patience and extensive funding.
As an entire ecosystem needs to change, it can’t be done without time or money, and it requires all stakeholders to play along.
For many companies, this can be discouraging, as they find themselves wondering “where shall we start?”
But most importantly, companies want to know when they’ll see a return on their investments in traceability. “If so much groundwork is needed, how can we be sure we’ll see an added value from it?”
Sure, providing consumers with verifiable, traceable products is great, but will it be incentive enough to convince businesses that now is the time to rethink traceability?
As stated, it is never too early to start. Using your current assets, you can set the standard for your own future, and improve it as you go. Don’t wait any longer and get started now.
As many businesses wonder “Is it worth it?”, we firmly believe that now is the right time to start.
Our perspective on the matter is crystal clear: start with the data you have, build on it, and improve your process later.
One might say it is actually a straightforward, fast route to get there:
For traceability to fully work, we need an ecosystem that allows for it. In this ecosystem, the producer, certifier and consumer all have their parts to play. By implementing a common core platform, we can simplify the process and make it worthwhile.
Once again, clear and simple: there are 3 things we need for the core platform, and they are
Of course, this all comes with its perks!
Designed to be a high-level, interactive ecosystem, our core platform is where the standards are set.
From then onwards, we are positive our core platform will deliver on its promise and help prevent fraud, thus restoring the dwindling trust in products and brands.